Scent Marketing Principles & Ambient Scent Design

In appreciation to every Dad out there With Father’s Day just around the corner this Sunday, why not take this perfect chance to honor all the dads, father figures, grandpas, uncles, big brothers, ...

Scenting Technology   Scenting is a therapeutic way to boost your mood and emotions, studies have shown that fragrance oils are proven to reduce stress and increase attentiveness. Finding what sc...

  It may sound cliché, but first impressions really do last. This is why companies exert so much effort in ensuring their place of business is aesthetically pleasing. A well-decorated and inviting...

Have you ever heard of “nose blindness”? When you become so accustomed to a smell that you’re no longer aware of it? The home environment is the classic location for this to occur, leading to a les...

Aromatherapy and scenting are at their peak right now, and with so much attention comes a myriad of innovative products. We've known about the usual suspects for years; candles, incense sticks, and...